Fancy a sneak peek at the future of consumer research? Dive into our platform with a personalized demo.
Right now, many Americans are trying to figure out how to make their money make sense. Finances are different for everyone but there’s one thing for certain - a lot of people are struggling.
In this webinar, our expert team of analysts will take a look at consumers’ financial expertise, attitudes, and behaviors when it comes to money management.
We’ll answer essential questions to help brands understand how to ride out this challenging time including:
- The most common financial products, assets, and investment types
- What fintech tools consumers want and who is utilizing online banking/financial services
- Which consumers have low financial expertise scores and how to reach them
- How different generations are approaching their finances and why that’s important