Tap into our unaggregated survey data to supercharge your marketing strategies. With detailed data on the individuals that make up your audience, GWI’s RLD (respondent level data) gives you the granular insights you need to run high-level analyses and enrich your databases.
Ready to dig into the detail you need to personalize your strategy? Our RLD delivers unaggregated data you can integrate with internal and third-party sources for the real nitty-gritty on audiences, regions, and categories. Targeting the right people, in the right places, at the right time has never been easier.
Our RLD solution puts you in the driver’s seat. Get access to any of our data sets, or pick from pre-defined bundles of our expansive database. Plus, you can manage large data sets and scale up with ease using Snowflake's powerful platform to keep data operations smooth. Here’s how it works:
First, you’ll chat with one of our representatives to discuss how our RLD solution can help.
Next, we’ll build a proposal based on your goals to make sure you get the data you need.
Then, we’ll deliver your RLD after the latest survey data is released into the GWI platform.
Our RLD delivers the ultimate level of granularity. You get every answer from every panelist we interview to help you uncover the strategy-defining patterns, trends, and insights that drive more targeted campaigns.
Make it your own
Get the data that matters most to you, from market insights to profiling points, and use it to build your own bespoke solutions.
Go super specific with segmentation
Deep dive into respondent level data to carry out detailed segmentation from age and interests, to preferences and behaviors.
Nail personalized marketing
Tailor marketing strategies to create personalized campaigns that fit your audience’s unique wants and needs to a tee.
Combine and conquer
Integrate respondent level data with your internal and third-party data sets for more precision compared to just one data source.
Discover GWI’s other game-changing offerings.
Extracting insights has never been easier. Our API makes it easy for brands to access our data and functionalities within their own environment, without having to go into our platform. This means you can get the insights you need (such as audiences, questions, categories, locations, and charts) exactly when and where you need them - without jumping between applications.
Ever wished you could plug GWI audiences straight into your digital campaigns? You can seamlessly integrate our global consumer research (using bespoke or predetermined audiences available on platforms like Liveramp) directly into the core of your digital campaigns. With GWI’s audience activation, you can implement data-backed marketing plans, improve ROI, and amplify your reach.
Our data partnerships allow you to enhance your audience understanding even further by combining our global survey data with industry-leading platforms like Audiense, Helixa, and Nielsen. The outcome? Sharper marketing and greater impact.
Like what you see? Have a chat with our experts
Fancy a sneak peek at the future of consumer research? Dive into our platform with a personalized demo.
