We’re catching up with Gen Z in 2023. It’s been a rocky 12 months for us all, and Gen Z sure are feeling the effects. With crisis fatigue taking center stage, it’s no wonder this generation is looking to bring back a more carefree, Y2K vibe.
What’s in this report?
How they feel about their finances
What social platforms they’re using
How they’re finding new brands and products
How they communicate, and want to be communicated with