USA food trends: changes in how Americans eat

The way America thinks about food has shifted.

Some trends, like the motion towards plant-based foods and the growing consciousness over its environmental impact, have been brewing for a while. 

Others, like the spike in engagement in digital cooking content and the rising desire for healthier, natural foods can be linked with the pandemic. 

Either way, change is in the air.

Download now

What’s in this infographic?

We’ve pulled heaps of food-related data from our all-American data set, GWI USA, analyzed it, and bundled it up into a report.

Here’s what’s in store: 

• America’s growing food consciousness
• Attitudes to food across different age groups
• Food shopping behaviours
• The meatless movement