Need a smart way to get the latest consumer tech insights? You’ve come to the right place. GWI Consumer Tech is an add-on to GWI Core that takes a close look at 9 markets, revealing consumer attitudes to smartphones, headphones, tablets, smartwatches and more.
Get targeted category-level insights - without shelling out for bespoke research
Including ownership time, reasons for use, brand preference and likelihood to recommend.
From buying conditions and consumer priorities, to financing options and future spend.
Including Australia, Canada, France, Germany, Italy, Singapore, Spain, UK, and the USA.
Water resistance? 5G capability? See what consumers are crying out for, today and tomorrow.
In the world of consumer tech insights, “approximately” isn’t enough. GWI Consumer Tech gets specific about what audiences think, feel and do, so you can make informed, data-driven choices.
Struggling to understand your customers and drive business growth? GWI Consumer Tech is the solution, giving you vital insights on markets, products and features to drive future success.
Use GWI Consumer Tech to identify your target buyers, then overlay this with GWI Core’s 50K+ profiling points to understand media habits and consumption, helping you craft strategies and messages that resonate.
Need data you can rely on to make major decisions? GWI Consumer Tech has you covered. Representative data from nine markets means it’s the most effective way to understand audiences and boost ROI.
Globally harmonized data lets you easily compare consumers from around the world. Explore our full coverage here.
Need answers now? We’ve got global consumer tech data on demand. Explore our seamless, easy-to-use platform to discover how simple it can be to keep up with consumer trends.
Not the “have you tried switching it off and on again?” variety; instead our team of experts can dig into GWI Consumer Tech on your behalf to deliver actionable insights you can use to take your strategy to the stratosphere. Whether it’s an infographic, presentation or whitepaper, we’ve got a range of options available to help you get the most out of the data.
Discover why some of the world’s most influential agencies and brands rely on GWI.
NEW: Say 👋 to GWI Spark, your AI assistant. Join the waitlist and be the first to try it.
