Brand tracking
Get a pin-sharp picture of where your brand sits in the market so you can make smarter moves.
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Audience profiling
Who are your customers, really? Zoom in on your target audience and learn what makes them tick.
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Market segmentation
Say hello to the power of precision with our crystal-clear market segments.
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Analyst and reporting services
Tired of number crunching? Let our in-house analysts do it for you. Get the insights you need, when you need them.
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Customer journey mapping
Uncover your customer journey, step by step, and pinpoint the touchpoints that truly matter.
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Usage and attitude studies
Dive deep into your target audience’s habits, from their current brand and product choices to their future expectations.
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Concept development and testing
Transform your ideas into market-winning products and campaigns by testing their appeal with real people.
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Ad effectiveness
Tired of the guesswork? Get the concrete data you need to make your ad campaigns go further.
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See what our customers really think and how we can help your business.
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Driving growth, extending reach, and creating impact all start with GWI consumer insights - as our customers make clear.
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