Get the insight you need
Your go-to source for actionable insights, audience deep-dives, and the latest strategies shaping the digital world—refreshed every week.
Get fresh insights weekly
Subscribe to On the dot - the only consumer insights newsletter you need to power up your conversation
This site is protected by reCAPTCHA and the Google
Privacy Policy and
Terms of Service apply.
.webp?width=463&height=497&name=image_4%20(1).webp)
Strategy (2)

The real value of self-service insights

16 of the best marketing campaigns to know in 2024

Marketing to Mothers: The Touchpoints to Know on the Path to Purchase

Audience segmentation: How to perfect it for your marketing

Social media marketing: The ultimate guide for businesses in 2025

Data storytelling: How to tell a compelling data-driven story

Audience profiling: The ultimate guide

How to nail your marketing messaging with audience profiling

The big benefits of globally harmonized consumer data

Consumer insights: Types, benefits, and examples with GWI
Step into the future of consumer research
