June 18th

12:30 - 13:30

Reddit Insights Panel
From search to research: How search marketers can keep up with Gen Z

13:10 - 13:40

Brand Innovators
Fireside chat with United Airlines and 72andSunny

All Day

Insights Lighthouse
Beyond the buzz: Using Gen Z insights to create balanced generational marketing

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Insights Lighthouse

We’re joining a conversation at the Insights Lighthouse to talk about the power of insights to foster creativity and growth. Joined by Snap, we’ll navigate the tension between embracing age as a crucial variable and transcending generational stereotypes, offering practical insights to bridge the gap in marketing approaches. We’ll slice and dice the Gen Z global audience in new ways, offering a fresh perspective on the interplay between their global online culture and more traditional cultural or geographic factors.

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Meet the Cannes GWI team

Tom Smith

CEO, Founder

Jason Mander

Chief Research Officer

Carrie Seifer

Chief Customer Officer

Mickey Galin

VP, Data Products & Integrations

Alan Palmer

VP, Media

Jacqueline De Gernier

Head of Global New Business

Sophie Barter

VP, Network Agencies

William Bishop

VP, Corporate EMEA

Chase Buckle

VP, Trends

Ewa Gallon

Senior Marketing Manager

Kate Park

Field Marketing Manager, Indie Agencies

Lisa Curley

Senior Account Director

Christopher Flynn

Senior Account Director

Ben Rotheram

Senior Global Enterprise Director

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