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Why People Buy: Unpacking 2023 retail trends and paths to purchase

Today there are more ways to shop than ever before. As consumers’ spending habits and expectations change, brands are struggling to retain customers. So how can you cut through the noise and rebuild loyalty?

Join GWI’s experts Carrie Seifer and Laura Connell, alongside Pinterest’s Director of Strategy, Brittan Bushman, for a conversation on the latest retail insights and how to turn browsers into buyers.

During this session, we’'ll cover:

  • How shoppers seek out inspiration on social
  • How to reduce friction for a seamless purchase journey
  • And what earns brand loyalty in a highly competitive global market

The deets you need

Date

October 17th, 2023

Time

11:30 AM EDT 

Location

The Creative Showcase Stage,
The Penn District, 
West 33rd Street, New York, NY 10119

 

Our panelists

Laura Connell

Senior trends manager, GWI

Carrie Seifer

Chief customer officer, GWI

Brittan Bushman

Director of Strategy, Pinterest

Let’s catch up at Advertising Week